How Web Responsiveness Can Help Your Business

What is Mobile Responsive Web Design & Development

Responsive web design is used as a web design and development technique to create a site or structure that reacts to the size of a consumer’s screen. Responsive design is guaranteed to optimize a user’s browsing involvement by constructing an adaptable and responsive web page, specifically optimized for the device that is being used to access it.

Increase Your Audience Reach Through Unified Responsive Web Design

Escalating use of the Internet and the spread of web applications on tablet and mobile devices through responsive web design has been the driving force behind this technological web creation. Usually a user would be re-directed to a specific site that matches their device (e.g. mobile), but responsive design means one site can be employed across all devices.
Responsive design has never been so important for those looking to optimize their online content, taking into consideration that tablet sales are expected to exceed 100 million in 2013. Undeniably, many sites are already undergoing approximately 40% traffic from mobile and tablet devices, a strong vendible responsibility to acclimate the reduced screen size in a unified design.

Save time and money on mobile development

A chief benefit of implementing a responsive design to your website is that it takes less time than generating an additional distinct mobile site, which has been the earlier, old-fashioned approach. Examination across a number of diverse websites likewise enhances your support, mobile development, and mobile maintenance overhead. As styles are re-used and optimized by device standardized testing methodologies that are frequently used.

Avoid wasting time and money on site management

With much less content to manage, clients will additionally find it much easier when dealing with a single site and will save time in site management and site maintenance. Additionally a sole administrative interface can simply be optimized, using site templates that are being used for dissimilar devices or layout and workflow instruments to manage the precise content. Business reasoning can be implemented so that the overall multi-device experience can be considerably enhanced within a particular administration, such as Blaze CMS.
For example, within Blaze CMS, editorial users are positioned to produce the essential content, appropriate for each device screen size, therefore amplifying the benefit and reducing what can be a vast editorial administrative overhead with distinct sites for mobile.

Enhance Recognition & Visibility In Search Engines

Responsive Design indicates that you reduce the time spent on maintaining your site by administering a website with a single set of hypertext links. This permits you to emphasize on link outreach with a well-established Search Engine Optimization (SEO) strategy. SEO campaigns can be costly and time consuming, but by constructing a responsive site, all of your efforts can be fixated on a single site, with a unified approach and method across for all devices.
Content is crucial in SEO, premium quality and unique content that is regularly generated improves your search engine ranking page positioning. Therefore a further advantage of responsive design is that less resources can be wasted on low-level repetition of content across websites, the content needs to be applied to only one single site, this will increase your chances for a higher search engine visibility and ranking.

Responsive design helps you to stay ahead of online trends. As the need for media rich mobile Internet and apps grows, numerous important repercussions should be considered such as development and improvement costs, prominence in search engines and enhanced conversion rates. These aspects combined with a unified approach to design will come to be advantageous for all stakeholders.
With the increase in Tablet sales and smartphone device use exploding, responsive design is key to keeping up ahead of your competitors and establishing market share; content consumption on mobile devices will only continue to balloon as 2013 progresses.